Wednesday, May 21, 2014

Gestalt and Color - Sam Bennion


This first one is my attempt at a Gestalt design. It's got continuation and closure elements, but very little color--that's intentional. It's supposed to lead the eye up the image and is deliberately vague.

This second image is a logo I'm working on for a club I recently got approved by BYU Clubs and Orgs--it's a soccer club called "Royal Blue." I wanted the image to invoke both modernism and tradition, with colors that are true to the name (Royal Blue), true to BYU colors, but bright and complementary enough to get by. I think it turned out okay, but it still needs some tweaking.

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