Final Project: "Don't Know What To Say" Campaign

For my final project, I did a print ad campaign for the National Eating Disorders Association. About half of all Americans know someone with an eating disorder, but when they realize this, most people don't know how to talk to the person and help. My campaign focuses on this problem and directs viewers to learn more about eating disorders and how to best handle the situation.
Visually, I put a lot of emphasis on typography, color, and gestalt (similarity and proximity). These elements pulled my ads together to make them visually appealing.