Hit The Slopes.

My posters are all campaigning for people to go skiing or snowboarding - hit the slopes everybody! I tried to focus on the idea that snowboarding/skiing is the best way to enjoy the cold or seemingly boring Utah winters. 

The typography on the left says "warm up" starting from the bottom and moving up like a flame. I used color and the shape of the typography to add to the look of a flame.

This is an example of continuation, where the words "live life" are cut in half to match the slogan, "Don't live life halfway." 

This one uses the rule of third, since the little girl's tongue draws your eye right where the intersection of the dividing lines would be.