Tuesday, February 2, 2016

Typography/Color Assignment


The call to action I chose was "respect." The text and visual elements hint at respect towards the ocean. I added the visual elements of a whale fin as well as a wave incorporated in the "s" to portray elements of the ocean. I also used the colors of the ocean to enhance the message. The soft blues act as the water and the light browns represents the sand. I decided to create a scribble font for the text to create a laid-back beach style. In conclusion, the call to action suggest individuals respect the ocean and the life that inhabits it.

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