Tuesday, September 30, 2014

Semiotics 2

Signifier: The Charging Bull near Wall Street in Manhattan.

Signify: It signifies financial well-being and fortune.

Analysis: The bull is placed near Wall Street. Wall street is a financial zone in NYC, this is where the New York Stock Exchange is. The bull itself is a common symbol of strength, especially financial strength. The bull as an animal is strong and feared by many. Nothing can really slow a bull. In the same way, someone who is doing well financially can be related to a bull. If they invest well and take care of their money, that can appear as a figurative bull. They will be strong despite what is going on around them.

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